top of page

Interactive eLearning to Reduce Cat Shelter Returns

eLearning

Overview

A scenario-based course in Storyline teaching shelter staff how to manage cat behavior issues, reduce surrenders, and keep pets in homes.

The Challenge

There is an overpopulation of cats in the shelter; most of these cats are surrendered by owners due to issues that can be resolved at home. Employees require more comprehensive training to recognize and address common behavioral problems at home, enabling them to provide practical advice to owners.

The Solution

After conducting a needs analysis of the shelter's problem and assessing the targeted learners, I made a few suggestions: an eLearning course, in-person training, and a job aid.

Process

Approach

I began by conducting a needs analysis to determine what learning solution would best serve this issue, which included an action-mapping session. Once complete, I drafted my recommendations and presented them to the stakeholders. It was decided to pursue eLearning, so a text-based storyboard was completed and approved.

Drawing inspiration from the shelter's mission and values, I crafted a course with a clean and straightforward aesthetic, incorporating engaging graphics of cats and kittens to create a visually appealing experience. The color scheme was carefully selected to align with the organization's logo, fostering a sense of cohesion and unity.

The course content was meticulously curated to cover essential topics, including understanding feline behavior, identifying common behavioral issues, and implementing effective strategies for behavioral management. Through interactive modules, multimedia resources, and real-life case studies, learners were empowered with the knowledge and skills needed to address behavioral concerns effectively.

How It Works

I began by conducting a needs analysis to determine what learning solution would best serve this issue, which included an action-mapping session. Once complete, I drafted my recommendations and presented them to the stakeholders. It was decided to pursue eLearning, so a text-based storyboard was completed and approved.

Drawing inspiration from the shelter's mission and values, I crafted a course with a clean and straightforward aesthetic, incorporating engaging graphics of cats and kittens to create a visually appealing experience. The color scheme was carefully selected to align with the organization's logo, fostering a sense of cohesion and unity.

The course content was meticulously curated to cover essential topics, including understanding feline behavior, identifying common behavioral issues, and implementing effective strategies for behavioral management. Through interactive modules, multimedia resources, and real-life case studies, learners were empowered with the knowledge and skills needed to address behavioral concerns effectively.

Outcome or Impact:

Following this project, I realized how effective interactive storytelling can be in shifting behavior and building empathy. I also refined my approach to branching logic and non-linear scripting.

Reflection/What I Learned

Following this project, I realized how effective interactive storytelling can be in shifting behavior and building empathy. I also refined my approach to branching logic and non-linear scripting.

Deliverables

ChatGPT Image May 14, 2025 at 05_28_36 PM.png
    Informational Video
    Full eLearning Course
    Instructor Facing Information Guide

Tools Used

ChatGPT Image May 14, 2025 at 05_26_51 PM_edited.jpg
    Articulate Storyline
    Canva
    Camtasia
    Synthesia
    Chatgpt

Gallery
Use the arrows below to navigate the slide show.

My Role

During the creation of this course, I was responsible for the entire project from start to finish.

Let's build something impactful together. 

Thoughtful, strategic, and creative learning starts with a conversation. 

Ready when you are!

  • Email
  • 001-upwork
  • 003-linkedin
Johnetta Marie Designs logo – compassionate, purpose-driven learning design studio

© 2024 by Johnetta Marie Designs. All Rights Reserved. 

bottom of page